エジプト国 プロモーション

期間:2014 - 2017 クライアント・パートナー:エジプト大使館 観光局



Continual action to prepare for market recovery.

When a destination’s tourism industry is effected by unexpected events, a passive image recovery program can actually become an obstacle to promoting tourism. In such difficult times, it is necessary to create a network of admirers of the destination rather than relying on passive projects. The number of Japanese travelers in recent years is about 30 thousand, compared to more than 120 thousand during the peak in 2010. Egypt is a destination with the potential to attract more visitors due to its abundant tourism resources and historical treasures. Using our wealth of experience and networking capabilities, we conduct a continuous approach to allow us to carry out promotions when the political situations are stable.