POLICY

Scholars of various fields such as politics, economics and culture, who have researched at some of the highest educational institutions, hve gathered together their expert knowledge in solving development issues for various organizations by researching and proposing a consistent solution to achieve success based on the reality of an ever-changing society.

Modern Phase Systems does not do any research analysis from which a solution cannot be seen from, nor commits itself to promotions based solely on experience, instead it provides total solutions that are a precise fit for an organization through careful consultation based on expert knowledge and data.

Modern Phase Systems conducts not only analysis of politics, economics and culture within a local area, but also tourism promotions and tourism development in more than 30 countries and regions in Asia, Europe, U.S., Russia and Africa, with a universal viewpoint that includes leveraging trends of surrounding areas and competing areas to contribute to the development of the target economy.

Modern Phase Systems has gained vast experience in research and development consulting for both developing and developed nations in more than 30 countries and regions. Our advantage is focused on the knowledge we have cultivated from our experience in supporting national tourism organizations, international organizations and global companies. Based on this knowledge, we will solve the issues of your organization promptly and at a low price. Our services will lower the barriers of doing business overseas, and make your goals more accessible and convenient.

Modern Phase Systems uses unique approaches based on academic knowledge and professional analysis software to clarify the target groups’ attributes and orientation to, for example, evaluate the adequacy of a destinations’ attractiveness as a tourist spot or the branding strategy, as well as analyzing the effectiveness of promotion tactics. Modern Phase Systems will propose a highly accurate research analysis method to achieve a cost-effective performance.

Modern Phase Systems uses unique approaches based on academic knowledge and professional analysis software to clarify the target groups’ attributes and orientation to, for example, evaluate the adequacy of a destinations’ attractiveness as a tourist spot or the branding strategy, as well as analyzing the effectiveness of promotion tactics. Modern Phase Systems will propose a highly accurate research analysis method to achieve a cost-effective performance.

Careful planning using quality research and analysis results in accurate, cost-effective solutions necessary for success.

MPS makes it possible to find specific business solutions with carefully selected questions and analytical methods based on our expertise. This eliminates much of the difficulty associated in overcoming researcher bias that can pose drastic obstacles to finding the answers to important questions that make all the difference when it comes to success.

Analytical target determination through social-psychological statistics increases accuracy and mitigates wasted resources.

Simple marketing research can obtain research result, but is unable to find solutions as it does not clarify the ‘who’ and ‘why’ that leads to successful result. By adding a social-psychological statistical strategy to the research, we can clarify the ‘who’ ‘what’ and ‘why / why not’ of the choice, to lead to a precise solution. Such target profiling makes it possible to specify ‘how’ to approach ‘whom’.

Proposal of a Total Solution after clarifying “who” needs “what” “for what reasons” , and “from which media” .

In order to promote something, it is necessary to clarify “who” needs it, “why” they need it or not, and from “which media” they get information from, and above that, choose the effective method. We provide a total production service in all aspects of the PDCA cycle.

When developing or producing a tour product, high quality photographic materials are necessary. The photos should be more then photos of tourist spots or scenery, they should be photos that exhibit authenticity to motivate the target audience. We conduct a professional research on the attractiveness of the tourism destination and then conduct the photo shoots based on the results of the research to provide high quality photos.

During our project for Tunisia, we produced high quality images exhibiting the feelings we wanted to project for use in brochures and website. We also produced a copy-right free image library on the website of the National Office of Tunisian Tourism.

Providing tourism information through government bodies such as tourism offices should be more than just toward those who are interested in the destination. The website should make the attractions of the destination appealing even to those who are not interested. To realize this, there should be a conjunction of information and high quality imagery that tells a narrative that can capture people’s attention. We produce appealing websites that raise awareness, spark interest, and attract attention.

Our specially designed and constructed booths utilize advanced marketing techniques to capture and promote the identity of the region represented in order to effectively create both an authentic visual and cultural exhibition. We have designed booths for many occasions including the Tourism EXPO in Japan.